For primary and secondary schools

Anonymise pupil photos and keep sharing school life

Sports day, the nativity, the Year 6 trip — share them on your website, newsletter and social feeds without a single pupil being identifiable. Tap the children, and each one gets a brand-new face in about 20 seconds.

Anonymise 2 photos free →
  • ✓ 2 photos free
  • ✓ No card
  • ✓ ~20 seconds
The original photo, where the pupil is identifiableThe same photo with the pupil given a new AI-generated face
BeforeAfter · new face

Where your photos go

Everywhere your school publishes a photo.

  • School website

    Class pages, galleries and news posts — exactly the photos the May 2026 advice was about.

  • Newsletters

    The weekly round-up parents actually read, with real smiles back in it.

  • Social media

    Facebook, Instagram and X posts from the office, without a consent spreadsheet open beside you.

  • Prospectus and open days

    Marketing photos that show a busy, happy school — without using any real child's face to sell it.

Why schools are taking photos down

In May 2026 the National Crime Agency, the Internet Watch Foundation and the Early Warning Working Group told schools to remove identifiable photos of pupils from their websites and social media. Images of children taken from school sites were being turned into AI-generated abuse images and used to blackmail them.

The advice is sound, but it leaves schools with a problem: parents want to see sports day, governors want a website that shows the school at its best, and the office has no time to retouch every image. Our guide Can schools post photos of children? sets out what the law and the safeguarding guidance actually say.

A new face, not a blurred one

Blurring, emoji stickers and backs of heads all hide the child — and the moment with them. Hair, uniform and build still give children away to anyone who knows them. Safeguard replaces each face you tap with a newly generated one: same approximate age, same expression, complexion matched to the child's own neck and hands. The uniform, the hall and everyone you didn't tap stay exactly as they were.

It still looks like your school on the day it happened. It just isn't anyone's child, so it can't be traced back to one.

Pupils without photo consent

Every class has a few. Rather than cropping them out or leaving the photo unused, tap just those pupils and post the rest as normal. If you need a consent form to go home in the first place, our free school photo consent form covers websites, social media and anonymised images.

For your DSL and DPO

Photos are anonymised by our AI provider under a data processing agreement, never used to train AI, and deleted automatically 48 hours after upload — or after 7 days if you choose to keep them longer. Paid accounts can export an audit log of what was changed. We can send a DPA and DPIA notes on request.

What it costs

Every account starts with 2 free photos, no card needed (free photos are watermarked). After that, buy a pack when you need it: 50 photos for £19, 200 for £49 or 500 for £99. Nothing renews, photos never expire, and you're never charged for a photo with no faces or one that fails. See pricing for the details — trusts buying for several schools can email us for an invoice.

A school corridor with wood panelling and an arched window

In the school office

Ten minutes after sports day ends.

  1. 01

    Drop in the whole batch

    JPG, PNG or straight off the school iPhone — up to 100 photos at once on a paid pack.

  2. 02

    Tap who changes

    Tap pupils without consent, or “Change all”. Staff and consented pupils can stay as they are.

  3. 03

    Check, download, post

    Redo any single face you're not happy with, then download and publish as normal.

Common questions

Questions schools ask us first.

Something else? Email us →A human replies.

We have pupils without photo consent. Can we still use the photo?

That's the most common reason schools use Safeguard. Tap the pupils whose parents haven't consented and only their faces change. Everyone else — including consented pupils and staff — stays exactly as they were.

What will our DPO or DSL want to know?

Photos are processed only to anonymise them, never used to train AI, and deleted automatically 48 hours after upload (or after 7 days if you choose). We can provide a data processing agreement and DPIA notes — email hello@safeguard-vision.com.

Does it change a pupil's ethnicity or age?

No. Each new face keeps the child's approximate age and expression and matches their complexion to their own neck and hands. Changing who was in the room would misrepresent your school.

Can we pay by invoice or purchase order?

Yes. Email hello@safeguard-vision.com — the same goes if you're a trust buying for several schools.

How long does a photo take?

About 20 seconds. Paid packs let you upload up to 100 photos at once, so a whole sports day can go through in one batch.

Put the faces back in your newsletter.

Try it on two of your own school photos now. If it doesn't earn a place in your week, you've lost nothing.

Anonymise 2 photos free →
  • ✓ 2 photos free
  • ✓ No card
  • ✓ ~20 seconds